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CHASE PRIVATE CLIENT

 Illuminating paths to a
brighter financial future

CHASE PRIVATE CLIENT

 Illuminating paths
to a brighter financial future

Chase Private Client went to the Wall Street Journal Custom Studios for a custom content experience built to instill confidence in an individual’s ability to achieve their financial goals. The program, titled “Brightline,” means “providing a clear guideline for success,” which served as the guiding principle for the program design. 

DISCIPLINE  DIGITAL
YEAR  2017
CREATED WITH  WSJ CUSTOM STUDIOS

EdgardoSanchez_CPC_Image-01 2

With a nod to Chase Private Client's own brand, we chose colors and typefaces that are familiar but distinct, keeping in mind The Wall Street Journal audience. 

With a nod to Chase Private Client's own brand, we chose colors and typefaces that are familiar but distinct, keeping in mind The Wall Street Journal audience. 

CPC-Typography
CPC-Color
ChasePrivateClient_Mock_Landing_v4.8
ChasePrivateClient_Landing-Filter-Format_v4.6
ChasePrivateClient_Landing-Filter-Pillar_v4.6

TOOLS AND TIPS
We designed a number of interactive features, giving the users additional ways of discovering how they can reach their financial goals. 

TOOLS AND TIPS
We designed a number of interactive features, giving the users additional ways of discovering how they can reach their financial goals. 

 

ChasePrivateClient_Mock_Landing-Article_v4.6
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